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SMARTANALYST Brings Unique Research and Analytic Products to U.K., Europe
New York-Based firm Appoints Director of U.K. & European Business Development
LONDON ‚ September 26, 2006 ‚ SMARTANALYST, Inc. ‚ a New York-based pioneer in providing outsourced market research and analytics products and services ‚ announced today the recent appointment of Adrian Walford as its U.K. and European director of business development.
Adrian Walford will manage the SMARTANALYST London office and be responsible for leading the companyís penetration into markets in the United Kingdom and Europe.
SMARTANALYST founder and CEO Manu Bammi said, ìWe are pleased to begin marketing our unique knowledge products and services to organisations in the United Kingdom and to have Adrian at the forefront of that effort. Adrian comes to us with a great deal of experience in business-to-business sales and marketing.î
Walford said, ìSMARTANALYST offers an extremely valuable portfolio of research and analytical products and services than can help its customers gain significant competitive advantages. Iím excited by the opportunity to communicate these benefits to organisations in the United Kingdom and Europe.î
Walford joins SMARTANALYST with more than 12 years of experience in the pharmaceutical and consumer industries. Most recently, he was new business sales director for a U.K.-based cosmetic company. Prior to that, Walford worked for IMS Health in a number of international roles that directly involved European accounts. He comes from a blue chip background having worked for the likes of Coca Cola and Marks & Spencer. Walford, a London-native, has studied at Kingís College, London University and Henley Management College.
About SMARTANALYST, Inc.
SMARTANALYST, Inc. delivers customized research, analytics and outsourced knowledge services to corporate clients in the life sciences, fast-moving consumer goods, financial and marketing services industries. The company succeeds by providing a high-quality, cost-effective research and analytics product portfolio that supports decision-making processes for marketing, business development, R&D, financial and investment decisions. More information is available on the company's Web site, www.smartanalyst.com.